FIRE
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ICE
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WHAT WE OFFER
Hot, Cold, and a Room That's Only Yours
Contrast therapy is simple: get hot, get cold, repeat. What makes it hard to stick with is everything around it, like crowded gym saunas, shared tubs and waiting for a turn. Here's what you get when you book a session with us.
Traditional Sauna
A wood sauna with room for up to 3. Pour water from the bucket over the stones and the steam goes up as far as you want it to.
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Cold Plunge
Kept at 38–42°F. One to three minutes is plenty, especially on your first visit. You'll feel it in the first 30 seconds.
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Normatec Boots
Air compression that squeezes in waves from your feet up to your hips. Easy to fit in at the end of a session or after a hard leg day.
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PEMF Recovery Mat
Lie back between rounds on a pulsed electromagnetic field mat and let your breathing slow down before the next round.
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Your Code, Your Time
Book online and we text & email you a personal access code. Let yourself in, and the room is yours for your whole booking.
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Bring a Friend
Your session covers one guest at no extra charge, so it's easy to make it a standing date with a training partner or spouse.
WHY FIRE & ICE
Started by Someone Who Needed It First
Emily Wyse opened Move Wysely in 2020, after a run of health problems sent her looking for something natural and non-invasive that actually helped. Sauna, cold water and breathwork became part of her routine. Fire & Ice gives Williamsville the same setup she relies on, without a gym membership attached.
One booking gets you the whole room. You won't share the sauna with strangers or wait for someone to get out of the plunge.
Emily set up the room around the routine that helped her own health. When you have a question, you're talking to the person who built the place.
The room is reset between sessions, so it looks the same when you walk in as it does in the photos.
OUR FACILITY
Inside Fire & Ice
This is the room you'll walk into: one bright, clean space with the wood-and-glass sauna on one side, the plunge tub on the other, and recliners in between for the boots. The Fire & Ice moss-wall sign means you're in the right place.
TESTIMONIALS
What People Say After Their First Session
Every review here is from a real Fire & Ice client on Google. We don't edit them, and we don't pick only the short ones.
"I’ve really enjoyed adding sauna and cold plunging to my routine. The space is always clean, easy to access with the QR code and really convenient. I leave feeling refreshed, energized and noticeably less sore from the gym. It has quickly become one of my favorite ways to recover and reset."
"The benefits of the sauna and cold plunge seem like they are never ending! Im so happy to have a place like this in buffalo to utilize after my intense workouts. The compression pants are an added bonus in the room when you rent! Highly recommend for any athlete or anyone that trains in the Amherst-Clarence area!"
Super accomodating and welcoming environment. Workout space is clean and organized and I enjoyed using the sauna, will definitely be back 🤙
FREQUENTLY ASKED QUESTIONS
What to Know Before Your First Session
Most first-timers want to know how long to spend in the heat and the cold, what to bring, and how the room works. Here are straight answers. Anything else, call or text (716) 218-8614.
On a first visit, try 10–15 minutes in the sauna, then 1–3 minutes in the plunge, then a few minutes of rest. Do that two or three times. Get out any time you feel dizzy or lightheaded. There's no prize for staying in longer.
No. You can book a single session or buy a pack of 4 or 8 to save. Packs come in 30, 45 and 60 minutes, starting at $90 for four 30-minute sessions.
A swimsuit, a towel, water and sandals. Leave your jewelry at home, because metal gets hot in the sauna.
Not for everyone. If you're pregnant, have a heart condition, or have high or low blood pressure, talk to your doctor before you book. Skip alcohol beforehand, and drink water before and after.
Yes. Cancel at least 2 hours before your session and you'll get a full refund. You can change your booking through the link in your confirmation.
